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Whether you are new to professional speaking, or one of the many professional keynote speakers who already have a successful business, internet marketing is the single most effective way for your potential clients to find out about you and your services.
It's shocking that with the limitless reach of the web, members of the National Speakers Association (NSA) and the Canadian Association of Professional Speakers don't take a more proactive approach to marketing themselves to their clients.
Obviously for many it is just easier to work through speakers bureaus. But if you want to command more money for your appearances you need a professional web marketing strategy that is customized to your business.
Ask yourself how much money you lose each time a potential client types your name into a search engine and a speakers bureau comes up ahead of your site? What about people who are interested in your topics? Wouldn't it be great to have folks find you through a Google search for what you do, and not who you are?
It can happen.
For the last three years I’ve worked exclusively with Jim Clemmer (CSP) to reinvent his online presence, by integrating the latest marketing tools with his existing content to increase traffic and get his message out across the internet.
To do this we:
Additionally, we were able to increase distribution of all Jim's books (including those that were long out of print) to Canada, United States, UK and EU using Lightning Source's Print on Demand services. As a result Jim's books are available through online retailers like Amazon, Chapters and Barnes and Noble - with local pricing and shipping costs.
In addition to my all-in Your Virtual Marketing Director program, I've also developed a number of budget-conscious options for speakers and consultants who would like to kickstart their marketing by implementing social media to already existing sites. This can be as simple as integrating Facebook functionality or implementing a full social media strategy.
Click here to view all of the services available - including custom consultations and development.
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